There was a demonstration yesterday in Houston at the Houston Galleria Mall outside of Nordstrom (5192 Hidalgo Street, Houston, TX 77056). The demonstration was held on Hidalgo Street between McCue Rd. and Sage Rd. from 12:00P.M. to 3:00P.M.
The peaceful demonstrations was an opportunity for Sufis to express their grievance and offense at Cavalli’s misuse of their sacred Sufi emblem.
According to the students, the emblem contains deep spiritual significance and iconography which is being tarnished by Cavalli’s vindictive Just Cavalli campaign. They want removal of all Just Cavalli products that uses their emblem, which is a registered trademark. Roberto Cavalli simply rotated the emblem and declared it to be a ‘snake bite,’ a connotational indication of the original sin and the deadly sin. The Just Cavalli campaign video was deemed as being so inappropriate that it was removed in the UK.